Thursday, January 7, 2010


Stephan Ukas-Bradley over at ARRI Burbank has cued me in that the company's new line of Digital Cinema Cameras will be available for sale this summer. But it seems the Beta's will be out and about here in LA sometime in the next month or two for some test shoots. I'm doing my best to be on-hand for this first round of west-coast R&D.

Personally, I'm extremely excited about these cameras. I believe ARRI is going to catch RED off-guard, not to mention forcing SONY to reconsider it's high-end camera strategy.

I'll keep you posted on developments.

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